As a product manager we deal with different stakeholders of the organization; like marketers, tech support guys, designers, developers, HRs, SMEs and even C-level executives.
Most of our interactions aim at-
Most of our interactions aim at-
- Getting approval for proposals or work orders.
- Getting acceptance for solutions/work arounds.
- Requesting budget or resource availability.
- Resolving conflicts.
In my opinion - being assertive is the key to succeed in such conversations.
Assertive Communication is the art of expressing our thoughts, feelings, and opinions in a way that makes our views and needs clearly understood by others, without putting down others thoughts, feelings, or opinions. It is an effective tool for constructively resolving conflicts and achieving results.
Following are some tips to communicate assertively with Stakeholders:
- Be clear on what you want and why you want something
- Quantify impact of not getting it
- Know all your alternative options
- Be honest and direct in your communication
- Hold on to your Boundaries/Priorities
- Most importantly "Speak Up!"
Here are some Examples,
“Next time, I’d appreciate it if you show up on time.”
"I completely understand what you’re saying but I have to disagree, let me explain why."

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